Since the pandemic I've noticed there are far too many real estate agents doing the bare minimum.
Real estate has become predictable and uninspiring. Selling your home should begin with an actual comparative market analysis (CMA), to determine the fair market value of your home.
What wows buyers? Your home needs to convey or lifestyle or solve a problem. Poor photos can send the wrong signal and your home gets one chance to make a great impression.
You can wow buyers with aerial photo and video and professional photos.
Listings with professional photos sell 32% Faster!
When a potential buyer views your home online...judgement begins. Is your curb appeal inviting and well maintained? When they walk through the door can they envision themselves living there or do they see a dirty, cluttered, disorganized space?
If they experience any of the above, you have lost the sale and they will not return and not present an offer. Every defect, every unkept area translates to $$$$ in your potential buyers' eyes.
When people are searching for homes, you have 3 seconds to grab their attention. SECRET, (Don't tell anyone), it takes more than a sign in your yard to sell your home.
Think about it. When potential sellers search homes on Zillow.com, Realtor.com and other sites, they see a list of homes and a thumbnail image of your home. You're listing must include scroll stopping images. Twilight photos that show the warm glow of your home enhanced further by the sunset. An aerial photo on that thumbnail will peak curiosity in buyers.
The presentation of your home must scream "Stop scrolling, look at me, and love me!
The Wrong Message : Fixer upper with great potential, nice 3 bedroom...
STOP NOW! Fixer upper means money, great potential means it is possibly not move in ready and again it means $$$$.
The Right Message: Enjoy elegant living in this luxurious 3 bedroom home with a spacious open floor plan and vaulted ceilings.
Even if your home could use paint, and a few updates it doesn't mean it's a fixer upper.
In addition to the right price, the right look (professional photos and aerial images), cleanliness, three-second test, and the right message, your home must have plenty of exposure.
Listing with me also includes; a 1 page listing website to be shared on my personal and business social media pages, a paid advertising campaign that presents your home in surrounding areas.
The last home I sold received 17 offers in less than 24 hours, even though I listed it for more money than their previous agent and the interest rate was higher when I represented the home.
How can I help you buy your dream home or sell your home quickly?